Saturday, October 6, 2012

Front Bench Takes a Back Seat

DETROIT – When the 2014 Chevrolet Impala arrives next year it will put to rest a fixture of automobiles since the days of the horseless carriage – the front bench seat. The outgoing Impala is the last passenger car in production in North America to offer three-across front seating, an option that that ends with the introduction of Chevy’s redesigned flagship sedan.


The passing of the front bench seat into automotive history is expected to transpire without notice from many car buyers. Only one in 10 Impala buyers chose the $195 option last year on the LS and LT models. For many of today’s car buyers, front bucket seats are the norm – a trend that General Motors designers expect will continue.

“A lot of people prefer bucket seats because they’re sporty, even in models that aren’t sports cars,” said Clay Dean, GM director of design. “Our customers also appreciate having the center console as a convenient place to store their phone and other personal items.”

The first Chevrolet ever manufactured, the Series C Classic Six of 1911, featured a front bench seat. Chevrolet will continue to offer bench seats on pickup trucks and sport utilities.

The need for six-passenger sedans is largely being met today by SUVs or crossovers, such as the Chevrolet Suburban and Traverse, which offer seating for up to eight.

“There is certain nostalgia for bench seats, like being able to snuggle up with your date at a drive-in movie, and some customers still like them,” Dean said. “You never know, we might see bench seats re-emerge someday, possibly in very small cars like the EN-V urban mobility concept vehicle, in which the feeling of open space may be very desirable.”

Founded in 1911 in Detroit, Chevrolet is now one of the world's largest car brands, doing business in more than 140 countries and selling more than 4 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature spirited performance, expressive design, and high quality. More information on Chevrolet models can be found at www.chevrolet.com

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